https://peytonstahler.com Peyton Stahler Tue, 18 Oct 2022 16:13:34 +0000 https://peytonstahler.com en https://peytonstahler.com/Page-1 Tue, 18 Oct 2022 16:13:33 +0000 Peyton Stahler https://peytonstahler.com/Page-1 I Turn Ideas Into Things In college, I had an idea for a satire newsletter. I started off by printing it on normal paper from my dorm, and over the next 6 years grew it into one of the largest collegiate satire magazines in the country with over 2 million page views and 200K physical magazines printed.&nbsp; I also created and sold thousands of pieces of merchandise, wrote spinoff publications for advertisers, and more. thecrocodile.org Click for sample magazine Each cover represents a full-sized 32 page magazine. <img width="1400" height="900" width_o="1400" height_o="900" data-src="https://freight.cargo.site/t/original/i/8e909fd9ec8858932798e1bff1cdddd2d0aa1025113450ef100ba25ced37c6c9/peyton-background-jpg40-1.jpg" data-mid="156272006" border="0" src="https://freight.cargo.site/w/1000/i/8e909fd9ec8858932798e1bff1cdddd2d0aa1025113450ef100ba25ced37c6c9/peyton-background-jpg40-1.jpg" /> https://peytonstahler.com/Page-2 Tue, 18 Oct 2022 16:13:33 +0000 Peyton Stahler https://peytonstahler.com/Page-2 I Turn Consumers Into Superfans I managed marketing and DTC e-commerce for the #1 plush brand in the USA, Squishmallows. By using fan data and feedback, I created top-tier products and marketing strategies for Squishmallows.com, as well as major retailers like Target, Walmart, and Five Below. Cool stats: &gt;$500m Revenue 8 Billion TikTok Impressions 1,500+ Unique Characters and Bios 2x Toy of the Year Winner My own collection of Squishmallows in 2020 - connecting with fans organically is my specialty! <img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/c9e60bfa4786c80e0fd497460e03be6645d55882b3b4653f8f26a019ec043230/unnamed-5.jpg" data-mid="156297222" border="0" data-scale="98" src="https://freight.cargo.site/w/1000/i/c9e60bfa4786c80e0fd497460e03be6645d55882b3b4653f8f26a019ec043230/unnamed-5.jpg" /> https://peytonstahler.com/Page-3 Tue, 18 Oct 2022 16:13:34 +0000 Peyton Stahler https://peytonstahler.com/Page-3 I Turn “What Ifs” Into Reality I strive to create groundbreaking products and experiences and always exceed expectations. For a Squishmallows milestone event we were procuding a limited amount of products, but I thought “what if we made a 1/1 product and auctioned it for charity?” After working with product development, our philanthropy team and more, the product sold for a whopping $15,000, with 100% of the profit going to charity. I turned a crazy idea into a charity auction for the rarest Squishmallow ever made. <img width="1600" height="703" width_o="1600" height_o="703" data-src="https://freight.cargo.site/t/original/i/f3b39eac759809f2571e19141e9277d5a3c7c8bbe2158d8df881e1ac174a23c1/unnamed-6.jpg" data-mid="156302410" border="0" src="https://freight.cargo.site/w/1000/i/f3b39eac759809f2571e19141e9277d5a3c7c8bbe2158d8df881e1ac174a23c1/unnamed-6.jpg" />